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persona (noun) Origin - Latin, early 20th century. Latin translation: "mask, character portrayed by an author."
1. A mask.
2. A "social mask"; the aspect of someone's character that is presented to or perceived by others: her public persona.
3. In literature: a role or character adopted by an author; a "second self" created by an author and through whom the narrative is related.

Persona Publishing
Publishing for the Rest of Us

Founded in 2008 under the Morgan James Publishing family, Persona Publishing brings opportunities to an expanded range of genres. While Morgan James, The Entrepreneurial Publisher™, specializes in four book categories - business, self-help, inspirational and health - the emergence of Persona Publishing presents publishing opportunities for authors of all genres of books.

Persona Publishing is backed with years of experience and tradition of Morgan James. Headquartered in  New York, parent publishing company Morgan James is best known for its profitable innovations in book and multimedia publishing since it began in 2003.

Books that perform well with Persona Publishing are considered for publication through Morgan James or one of its many imprints.

Founder David Hancock has stuck to his unique vision to create a cutting-edge system and business model that includes extensive use of the Internet, new printing technologies, and non-traditional book formats and pricing. And he continues to introduce new opportunities for authors, entrepreneurs and experts in their fields to deliver their ideas, knowledge and stories to the world.